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Announcing Peter Verdegem, Kannaway's New Vice President of North America

Oct 19, 2021 Announcing Peter Verdegem, Kannaway's New Vice President of North America

We’re excited to tell you about the new appointment of Peter Verdegem to the role of Vice President of North America at Kannaway.


Peter Verdegem is a seasoned direct sales industry leader with more than twenty years of experience. He has held executive positions at some of the world’s largest and most successful direct selling companies. Verdegem has managed teams in areas such as product development and training, sales, marketing, and international operations. Throughout his career, he has taken a keen interest and focus on nutrition and wellness products, making his new role with Kannaway® a natural yet strategic fit. Peter received his MBA from Brigham Young University and his Ph.D. in Bio-Organic Chemistry and MSc in Organic Chemistry from the University of Leiden in the Netherlands.


Peter is thrilled to be joining the Kannaway Corporate Executive Team, he said “I believe in the business opportunity that direct sales provides people of all backgrounds around the world and I look forward to continuing to drive this industry forward with Kannaway.  According to Grand View Research, the global cannabidiol (CBD) market is expected to be worth $13.4 billion by 2028. This type of growth excites me, and I believe that Kannaway has the professionalism and talent it takes to dominate this industry.”

There’s never been a better time to be a Kannaway Entrepreneur. You’re in the right place at the right time!

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