The first weekend in November, the Kannaway family gathered as one in Denver for the 2017 Evolution National Convention. Excitement ran high all weekend long with the feeling that we are only just beginning to realize the enormous potential of the hemp and CBD oil markets.
Your response to this event was amazing. Evolution was standing room only – as over 700 Brand Ambassadors packed a room seating 500. BAs were eager to be first to learn about the newest developments from Kannaway and to hear about best practices and effective techniques from Kannaway’s top earners.
We celebrated our tremendous success since the Ignite National Conference less than 6 months ago. And we looked forward into the future with new products, incentives, and ranks. But most importantly, we recognized the hard work you’ve all put in to get Kannaway to where we are today.
Black Tie Event
The weekend began early for Kannaway’s top Brand Ambassadors when they were transported back to the Roaring 20’s at Bigsby’s Folly, a craft winery located in the heart of Denver’s River North arts district. This beautifully refurbished historical location features exposed timber ceilings, delicate chandeliers, and original 1880’s brickwork.
Qualifying BAs decked themselves out in their finest black tie attire and added Twenties flair, including feather hats, boas, white scarves and gloves, and plenty of smiles. There was delicious food and refreshments, and qualifying BAs mingled and danced to live music all night long. At the end of the night, attendees of the exclusive Black Tie Event were given a custom blended bottle of red wine, created on the premises specially for our top BAs.
Starting with Celebration
Then Evolution kicked off Saturday morning. First, Kannaway CEO Blake Schroeder recapped our accomplishments in his Year in Review. Our BAs were fired up, and for good reason. Kannaway has increased our sales revenue nearly 30 times since March of 2016. We’ve added thousands of new Brand Ambassadors. We’ve improved our existing product line and added over a dozen new CBD oil and hemp lifestyle products. Our family of Brand Ambassadors has achieved levels of success above anything we’ve seen as a company before, and it is because of you that Kannaway has grown as we have. So we celebrate our combined success and look forward to big things in the future.
Later that morning, Kannaway International VP Alex Grapov took the stage to detail our company’s efforts to expand our business in Europe, an expansion effort that is spearheaded by you, our Brand Ambassadors. Randy Schroeder and Kannaway executives recently completed a two week European tour to set the groundwork for our upcoming official launch in the EU. Building on this excitement, Kannaway is holding its first ever European regional event and Black Tie incentive later this month in Prague. However, Europe is just the beginning, and before long, Kannaway is sure to have its eyes set on a global CBD market.
Six New Products
One of the reasons Kannaway has been so successful has been our competitive line of hemp-based products. We launched six new products in the Kannaway store during Evolution, giving our BAs even more opportunity to grow their hemp businesses.
First, Kannaway introduced our new hemp clothing line with the launch of a hemp hat and hemp wallet. Made with durable 100% hemp fabric, our new Slim Line wallet is available in black or green and comes with plenty of storage for business card, credit cards, and cash. Kannaway’s new hemp fabric hat is soft but rugged with a modern, adjustable fit.
Kannaway SuperGreens is our newest hemp-based dietary supplement. Featuring over 40 superfood and nutrient-dense ingredients, like wheat, barley, and alfalfa grasses, spinach, broccoli, kale, acai, carrot, beet, turmeric, flax and chia seeds, hemp flour, our exclusive Bi-Bong herbal extracts, and more, this versatile powdered supplement is a snap to use, making it easier than ever to get the nutrients you need each day to thrive.
It is almost the holiday season, and to celebrate, Kannaway created new Peppermint Chocolate Energy Chews just for winter. Available for a limited time while supplies last, our new minty chocolate chews have all the benefits of our original energy chews with a refreshingly cool new flavor.
Finally, we announced Kannaway Pure Gold – a unique full-spectrum hemp oil liquid that has been filtered of its THC. Get the best of both worlds with Pure Gold Liquid. Removing all but the smallest amounts of THC, Pure Gold retains the full-spectrum benefits of natural hemp oil and removes any hesitation over THC in your CBD oil.
Andrea Barnes and Jasmine Shafik of ECHO Connection closed out Evolution’s first day, recapping the organization’s efforts on behalf of special needs families. They also brought with them a special guest. Craig Pagano, the father of a special needs daughter, spoke on behalf of the organization, revealing what ECHO Connection has meant to his family. His story had BAs in attendance in tears, as the impact of his experience washed over the crowd. Kannaway BAs, always loyal supporters of the ECHO Connection cause, donated $25,000 during the event.
You can give to ECHO Connection through the Kannaway store at anytime.
After Party and Kannaway Karaoke
When sun went down on day 1 of the Evolution event, the night heated up. Brand Ambassadors were treated to a dance and karaoke party and invited to let loose for the evening. BAs took the stage to show off their singing skills and entertain the crowd.
Dr. Stuart Titus, the President and CEO of Medical Marijuana, Inc., Kannaway’s parent company, was in Denver to participate in the Evolution event and even made a guest appearance at the karaoke mic. Giving one of the performances of the night, Dr. Titus, or Stu as most people know him, roused the crowd by performing “Play That Funky Music White Boy” and more.
It was a night that those in attendance will not soon forget. All around the room, BAs were forging friendships and creating lifelong memories.
National events like Evolution are excellent tools for Brand Ambassadors to learn what it takes to build a sustaining, successful business with Kannaway. BAs at events like Evolution hear from Kannaway’s top performers to discover what it takes to match their levels of achievement. Brand Ambassador speakers at Evolution included Damien Callais, Valerie Aloisio, and Jeff Lessard. Attendees also heard from special guest Nick Lowery, who shared his insight into CBD’s potential role in sports. Any event featuring Kannaway BAs, from Super Saturdays to Regional Red Carpets and National Conventions, is an opportunity to learn from Kannaway’s most experienced and knowledgeable BAs. However, we encourage you to strike up a conversation with any BA you meet at a Kannaway event. You’d be surprised at what you might learn.
New Ranks and Incentives
Kannaway also introduced new ranks and incentive gifts for our BAs. With several Brand Ambassadors knocking on the door of Kannaway’s highest ranks, we’ve doubled down with the Double Crown Ambassador rank. There is a whole new height for BAs to reach for. Kannaway also launched Elite status for our highest ranks. With incentive gifts like exclusive Tumi luggage, Rolex watches, and a custom painted green Tesla, our Brand Ambassadors are sure to increase their efforts to reach for these incentives.
Most importantly, Kannaway acknowledged our Brand Ambassadors who earned rank advancements. It is only through the hard work and dedication of our BAs that Kannaway has grown as we have over the past year and a half. Recognition of those BAs who have helped drive this growth and celebrating their personal success is an integral part of the Kannaway mission. BAs who have rank advanced were invited on stage to be cheered by the crowd, knowing that the victories of one BA is a victory for the entire Kannaway family.
See You All in Las Vegas
We are just months away from our next national event. Empower, Kannaway’s upcoming National Convention, is scheduled for April 14th and 15th in Las Vegas.
For those BAs who missed their chance to attend Evolution this past weekend, start planning now and be sure to make it to Las Vegas for Empower.
Discover more about Kannaway events and other company news on our blog.